Publicado el: 19/09/2022 a las 09:16
The Certificate in Duty Free and Travel Retail will provide retail sales professionals with the knowledge and skills to deliver an optimal shopping experience for customers and drive sales.
This course is an ideal way for training managers to further develop their employees and provide them with a complete overview of the duty free and travel retail industry.
On completion of this course employees seeking to develop their knowledge and skills will be able to:
• Understand the key elements of the Duty Free & Travel Retail industry
• Describe the key regions, retailers, and brands and their share of sales
• Explain how changing consumer trends impact Duty Free & Travel Retail
• Describe the profile, behavior, and motivations of the Duty Free & Travel Retail Shopper
• Define the key steps in the Duty Free & Travel Retail customer journey
• Identify how to optimize the Duty Free & Travel Retail customer experience
• Apply the knowledge gained to better engage with customers and drive sales